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Ashmita Shrivastava

Content Marketing Manager

Ashmita has spent her career helping technology companies shape market narratives, strengthen brand positioning, and drive growth. At ServiceNow, she leads strategic content initiatives that translate complex technologies into clear, business-focused narratives, with a special focus on AI and its impact across the enterprise. Before joining ServiceNow, she led content strategy at Apple and Sprinklr. Ashmita holds a master's degree in Magazine Journalism from Nottingham Trent University, UK.

Latest articles by Ashmita

AI Use Cases for Developers Building Faster, Smarter Software

Explore practical AI use cases for developers, from coding and testing to security and DevOps. Learn how teams use AI to ship faster with confidence.

What Is an AI Governance Framework?

Learn how to build an AI governance framework with clear policies, risk controls, and accountability steps to deploy AI safely and compliantly.

How to Evaluate AI Security for the Enterprise

Learn how to evaluate enterprise AI security with a practical framework covering five critical gaps most teams miss, from shadow AI to agentic risks.

Best Workday Integrations for HR and IT Teams in 2026

Explore the best Workday integrations for HR and IT teams and see how a conversational AI interface helps employees complete tasks without opening Workday.

Where Enterprise AI Agents Create the Most Value Today

See how enterprise AI agents connect workflows across manufacturing, finance, healthcare, and government to deliver measurable cross-department results.

MTTR Reduction AI: What IT Leaders Should Know

Learn how MMTR reduction with AI speeds incident diagnosis, automates triage, and cuts downtime with proven workflows and real-world metrics.

IT Automation Strategy: A Step-by-Step Guide

Build a practical IT automation strategy with proven frameworks, tool selection tips, and governance steps to cut toil and speed delivery.

10 Enterprise AI Solutions Built for Scale, Security, and ROI

Explore the top enterprise AI solutions built for scale, security, and automation. Learn how enterprises use AI to boost efficiency, insights, and performance.

Unified Search vs Federated Search: What’s the Difference?

Learn the real differences between unified search vs federated search, why enterprises struggle with both, and how AI-powered search improves employee support.