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Ashmita Shrivastava

Content Marketing Manager

Ashmita Shrivastava has spent her career shaping content strategies that help tech companies grow and connect with enterprise audiences. At Moveworks, she leads content initiatives that blend storytelling with strategy — with a special focus on AI and its impact across the enterprise. Before joining Moveworks, she drove content marketing initiatives at Apple and Sprinklr. Ashmita holds a master’s degree in Magazine Journalism from Nottingham Trent University, UK.

Latest articles by Ashmita

Intelligent Triage: Transforming IT Support with AI

Learn how intelligent triage automates ticket classification and routing to eliminate manual work, reduce resolution times, and scale IT operations.

How Agentic AI Transforms Key Sales Workflows

Discover the most impactful use cases for agentic AI in sales. Learn how agentic systems automate workflows, boost productivity, and help teams close deals.

What is AI enterprise search? A complete guide

AI enterprise search helps employees find answers across systems using intent-aware AI. Learn what it is, how it works, and why it matters.

Building a future-proof enterprise search strategy

Scalable enterprise search ensures your organization can grow without breaking workflows. Learn how to choose a platform built for future headcount, systems, and complexity.

Measuring and Maximizing the ROI of Enterprise Search

Learn how to measure the ROI of enterprise search, prove its impact on productivity, and uncover the metrics leaders need to evaluate modern search tools.

The Cost of Context Switching: Reduce Enterprise Distraction

Learn how the cost of context switching slows teams down, and how AI enterprise search unifies tools so employees stay focused, productive, and supported.

Modern Enterprise Search to Power Digital Transformation

To successfully champion digital transformation in enterprise search, leaders must drive adoption. Learn how to ensure employees use the tool and deliver ROI.

Building a Successful Enterprise Search Adoption Roadmap

Build an effective enterprise search adoption roadmap to boost productivity, reduce friction, and ensure your tools deliver value across the enterprise.

Enterprise AI Search: What It Is and Why It Matters Today

Learn what enterprise AI search is, how it goes beyond legacy search, and why agentic AI enables organizations to find information and reason across systems.